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The Rakuten card has a reputation for earning a lot of points. While it is convenient, there are many services and it is complicated. This article will introduce the points of Rakuten Card for beginners in an easy-to-understand way.

What are Rakuten Card Points?


Rakuten points are the points you get when you use Rakuten cards and services. Officially, it is called “Rakuten Super Point” (Rakuten Point). You can earn Rakuten Points by using Rakuten Card in many situations.

Rakuten Card
See details

Rakuten Card is generally referred to as a credit card, but let me show you what kind of cards are available. First of all, it is a Credit Card.

■ Types of Rakuten credit cards

  • Rakuten Card
  • Rakuten PINK Card
  • Rakuten ANA Mileage Club Card
  • Rakuten Card Academy
  • Rakuten Group Rakuten Card
  • Rakuten Gold Card
  • Rakuten Premium Card
  • Rakuten Black Card

You can add services to this credit card.

■ Rakuten credit cards can be attached to this card.

  • Rakuten Business Card
  • Rakuten ETC Card
  • Family Card

In addition, Rakuten also has banking services, so there are also bank cards available.

■ Rakuten Bank Card

  • Rakuten Bank Card
  • Rakuten Bank Debit Card

About points redemption rate


Rakuten points have a redemption rate of 1%. That means you get 1 point for every 100 yen you spend. But that’s not the only way to earn Rakuten Points – there’s also the Super Points Up (SUP) program, which gives you up to 15 times more points when you qualify. All Rakuten members can take advantage of this program without having to enter. There are a total of 17 conditions to earn 15x points. The points you earn will increase by the amount you add up the “multiplier” in the chart below.

Rakuten Super Points Up
Services Rate Conditions
Rakuten Member +1 Member registration
Rakuten Mobile +1 Use of “Rakuten Mobile Calling SIM and eligible plan
Rakuten Mobile Carrier Payment +0.5 Spend more than 2,000 yen (tax included) in total per month with Rakuten Mobile Carrier Payment (Android only)
Rakuten Hikari +1 Rakuten Hikari subscription
Rakuten Card
Rakuten Gold Card
+2 Purchase at Rakuten Market using Rakuten Card or Gold Card
Rakuten Premium Card +2 Use Premium
Rakuten Bank+
Rakuten Card
+1 Make Rakuten Bank your debit account for Rakuten Card
Rakuten Insurance+
Rakuten Card
+1 Pay for “Rakuten Insurance” with your Rakuten Card
Rakuten Securities +1 Set up “Rakuten Point Course”
Invest at least 500 yen in points once
Rakuten Wallet +0.5 Purchase a total of 30,000 yen or more per month in physical trading of crypto assets (including point exchange)
Rakuten Travel +1 Book at least 5,000 yen at one time & use it during the eligible period (the month you book is the month you get more points)
Rakuten Ichiba App +0.5 Purchase with Rakuten Ichiba App
Rakuten Books +0.5 Buy at least 1,000 yen once a month
Rakuten Kobo +0.5 Buy more than 1,000 yen once a month
Rakuten Pasha +0.5 Earn 300P or more for Tokudane in a month, and achieve 10 or more receipts that pass the “Today’s Receipt Campaign”.
Rakuten Fashion App +0.5 Make a purchase using Rakuten Fashion App once a month.
Rakuten Beauty +0.5 Make a reservation online for over 3000yen and complete your treatment.

For example, if you sign up as a Rakuten member and purchase an item at Rakuten Ichiba and use your Rakuten Premium Card for payment, you will receive 1+2+2, which equals 5 times your SUP. 10,000 yen in purchases would normally earn you 100 points, but with 5 times your SUP, you will earn 500 points. If you have 5 times SUP, you will get 500 points.

Rakuten Card
View details

How to use your points

Credit Card.

You can choose whether to use all or some of your Rakuten Points. 1 point is worth 1 yen, so you can get a discount on your purchase for every point you use. You can use your points at Rakuten’s partner shops and Rakuten’s services. You can also use your points to pay for Rakuten Pay (online payment), but there is a limit to how much you can spend.

How do you earn points?

When you use your Rakuten Card, you can earn 1 point for every 100 yen you spend. There are three main ways to earn points.

  • By using Rakuten’s services
  • By shopping at our partner shops.
  • Every time you make a purchase with Rakuten Edy from your Rakuten Card

You can also earn points just by downloading the Rakuten Check app and going to the shop. In the Rakuten Super Point Gallery, you can earn points by answering surveys, clicking on things, and trying things out. Also, different shops may offer different points for the same product. Double points in town! 3 times the points! You’ve probably seen it written on the street, but it varies from shop to shop and special sales days. And one of the most popular ways to earn points is by joining. We’re going to show you how to get them, so make sure you don’t miss out.

What are the bonus points you can earn when you join Rakuten Card?

You will receive points as a new member bonus. Usually 5,000 points. Sometimes, you can get 7,000 points for a limited time. Depending on the timing, you may get a lot of points. You can get a lot of points just by enrolling. You need to apply within 6 months from the date of card issuance, so let’s check how to do it.

Normally you will get 2,000 points for the first 5,000 points and then the remaining 3,000 points on or around the 25th of the month following your first use of the card.

How to get 2,000 points for new membership

There are two ways to receive your points. 1. Web page (Rakuten e-NAVI) and 2. Rakuten Card Application.
In both cases, you will need your existing Rakuten Card and your Rakuten ID and password.
1. If you want to receive your card from the web page “Rakuten e-NAVI”, please log in to “Rakuten e-NAVI” first. Then enter your information and register. Your Rakuten points will be automatically credited to your account within 2 days. However, in some cases, you may have to apply to receive your points manually. To do this, log in to Rakuten e-NAVI and click on the “Receive 2000 Points” button at the top of the menu. You will then see a button that says “Apply to receive points”, press it and your application is complete.

2. If you want to receive the points through Rakuten Card Application, please log in to the application, tap “Register Now” and follow the instructions to register. Then tap ‘More’ from the menu at the bottom. Tap ‘Receive Campaign Reward Points’ and then tap ‘Receive Points’ to complete your application.

How to get 3,000 points for using your card

You will receive the remaining 3,000 points at the end of the month following the month in which you complete your first use of the card and set up your direct debit. Please note that these points are time-limited and will expire in approximately 40 days. Use them carefully!

Ways to exchange your Rakuten Points

You can exchange your Rakuten Super Points for points from other services.

  • Rakuten Super Points and points can be exchanged mutually.
  • Rakuten points can be exchanged for Rakuten Super Points from our partner services.

Rakuten Points can be exchanged for points from a variety of partner services. These include credit cards, Tokyo Metro, Tokyo Gas, drugstores and many more. Some of them offer 5x points by exchanging them, so you can save a lot of money.

On the other hand, there are only three partner services where you can exchange your Rakuten Super Points. These are “Rakuten Edy”, “Rakuten K-Dreams” and “ANA”.

Exchange rate of Rakuten Points
Rakuten points can be exchanged Rate
Rakuten Points → Rakuten Edy 1 point → 1 yen
Rakuten Points → Rakuten K-Dreams 1 point → 1 point
Rakuten points → ANA 2 points → 1 mile

The date and expiration date of Rakuten Points

Rakuten Super Points will be awarded on or around the 15th of the following month for every 100 yen spent on your Rakuten Card up to the last day of the month. Please note that there are two types of Rakuten Super Points.

  • Normal points
  • Limited time points

Normal points are valid for one year from the date you last earned points, and if you make a purchase within one year, your points will be valid for one year from the date of your last purchase, so if you shop consistently, you can use your points semi-permanently. Limited time points are like campaign bonuses and expire differently depending on the campaign. Naturally, you won’t be able to use them once they expire, so use them carefully.

Rakuten Card
Apply

If you are a foreigner living in Japan and don’t know how to apply, please check How foreigners can apply for Rakuten Card.

Finally

Rakuten offers many services that you need in your daily life, such as travel, food and drink, beauty, banking, car insurance, and the list goes on and on. As you go about your life, you’ll find yourself accumulating points and using them to pay for other services. You can use them to pay for other services, and you’ll also earn points when you pay with them. There are many limited time points, so be careful not to let them expire. If you have any questions, please feel free to contact us. If you have any questions about this article, please contact us at Life Zipang.

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